Why Movements “Don’t Just Happen”

Activating Purpose was the 2016 theme of the Sustainable Brands conference in Copenhagen Denmark, a natural fit for Context Partners’ Jensie Miksich, Kimberly Manno Reott and Suzanne Pflaum to deliver our movement making...

Why CRM is an Executive Concern

Many organizations approach CRM (customer relationship management) implementations with a tunnel-visioned focus on driving sales. But in doing so, a huge opportunity to build more meaningful relationships with customers is squandered. In a recent Harvard Business...

Harvard Biz Review: Platform Business Models

For any executive contemplating an investment in the popular platform business model, Context Partners CEO, Charlie Brown, recommends focusing first on your company’s relationship strategy, not the technology. Here’s a preview of the recent Harvard Business...

Designing for relationships

Oregon Business, a magazine and website featuring the latest in homegrown business, sat with Charlie Brown to hear the impetus behind a design firm focused on community engagement. The interview includes Context Partners’ point of view on shared purpose, identity...

SSIR.org Features Networked Strategy

If you’re in search of a deeper understanding of how a networked strategy can influence an organization, even one as established as the Rockefeller Foundation, consider this excerpt from an article by founder and CEO, Charlie Brown at SSIR.org....

FastCo.exist on Well Designed Rewards

The third in a series on movement strategies for business on FastCo.EXIST focuses on right rewards. Movement-making strategies for business are all about creating multiple lines of long-term connection with customers and employees. Movements coalesce around a shared...