To learn one of the three ways a prize helps establish a networked strategy to address an issue as systemic as girls’ empowerment, consider this excerpt from an article by managing director, Kimberly Manno Reott at SSIR.org.
1. We prioritized relationships over entries.
This principle is the foundation of a prize design that fosters networks. Because we wanted to find participants who shared SPRING’s commitment to improving the lives of girls through business, the messaging associated with the prize initiative emphasized joining the network over winning a competition or receiving money. All the language—from eligibility criteria to the first paragraph of the application—made it clear to entrants that SPRING wasn’t simply about winning a prize, an RFP, or a grant. Instead, it was about joining a learning network focused on business models, products, and services with a greater mission of empowering girls. Read on for #2 and #3